General Terms of use User Agreement
1. Parties to this agreement
2. Use of the Service
3. Registration
4. User responsibilities
5. Privacy policy
6. Ordering and Payment Terms
7. Product prices
8. Delivery
9. Cancellation and returns
10. Changes to the Service and this Agreement
11. Jurisdiction and Settlement of Disputes
12. Language of the agreement

1. Parties to this agreement

This user agreement (referred to hereinafter as the Agreement) contains the terms and conditions of the use of web service (referred to hereinafter as the Service) owned by All Things Commerce Helsinki Ltd (referred to hereinafter as the Service Provider). When a person (referred to hereinafter as the User) completes the registration process or orders product/s, he or she agrees to this Agreement.
Contact details of the Service Provider:

All Things Commerce Helsinki Oy
Salmisaarenranta 7M, 00180 Helsinki
Vat Number: FI25621882

2. Use of the Service

2.1. The Service is intended for private individuals, institutions and companies.
2.2. Our return policy does not apply to orders made by institutions or companies.
2.3. You must be eighteen or older to order products from the Service.
2.4. Everything in the Service, including images, drawings, sound, graphics and text, is protected by worldwide copyright and other proprietary laws and treaty provisions. Service Provider grants you a limited license to access and make personal use of this site, and not to download, except where specifically invited, nor to duplicate, sell or modify, any portion of this site without express written authorization from the Service Provider.

3. Registration

3.1. The User can register by filling out the register form and choosing a user name and password. To register the User must provide his/her real name, address, phone number/ mobile phone number and e-mail address. In addition to the above mentioned information, the institutional and corporate customers must include their trade registry number and VAT number.
3.2. By registering the User warrants that he/she has read the provisions of this agreement, agrees to these provisions and pledges oneself to comply with these provisions.
3.3. The User ordering on behalf of a company warrants that he/she has sufficient authority to order the items in question and bind that company to this Agreement.
3.4. Registration is free of any charges.

4. User responsibilities

4.1. The User accepts responsibility for all activities that occur under his/her account or password. The User is solely responsible for maintaining the security of his/her password.
4.2. The User warrants the Service Provider that the information he/she provides during the registration process (and any notification of change of such information) is true and correct.
4.3. The User warrants that he/she is over 18 years old.

5. Privacy policy

5.1 Service Provider is committed to respecting User’s privacy. Service Provider is the sole owner of the information collected on and The information is used entirely and only by us, except in cases where we use third party agents to perform certain functions for us, such as credit card processing, delivering packages and fulfilling orders. In those cases, we provide only the information necessary for the performance of those specific functions.
5.2 Sharing of information: Service Provider does not transfer any information given by the User for third party for any other purpose than processing the order. We will not sell, share or rent this information to any other entity for any reason. Service Provider reserves the right to transfer the information provided by the User to the authorities in the case of infringement of laws and violation of good practice (bona mores) by the User.
The user has the right to examine, change and delete information about him/herself from the register. Upon request we provide any site visitor who establishes his or her identity to our satisfaction with access to information that we have collected from them.
5.3 Your submission of information through the Site to the Moomin Fan Club Newsletter is governed by our Privacy Policy. You agree that all information you provide to us is true, accurate and complete, and you will maintain and update such information if requested. We will never share the information you submitted to the Moomin Fan Club with a third party. By submitting your information to the Moomin Fan Club you agree to accepting messages from the Moomin Fan Club but you can leave the fan club at any point by either clicking unsubscribe in any Moomin Fan Club email message or by sending a message to unsubscribe. If you unsubscribe from the Moomin Fan Club you will no longer receive messages from the fan club and you will have to sign up again if you wish to join the Moomin Fan Club again.
5.4 Downloading the Moomjis – Moomin Stickers app in the App Store or Google Play and activating the keyboard in the device does not give All Things Commerce ( access to any of your information that is typed with the keyboard. Any agreements made when installing the app is made with the app platform and All Things Commerce has no insight or influence on the terms set by the app platform.
5.5 Use of email by third party: By opting in to join the Moomin Fan Club or submitting your email on the site, you agree to your email address being shared with other third party newsletter services, for use on those platforms only.

5.6  Use of data for marketing purposes: Apart from the processing of your data for settlement of your purchase at, we also use your data for the following purposes: to permanently improve your purchase experience and for making this more customer-friendly and individual for you; to communicate with you about your orders, and about certain products or marketing campaigns; and to recommend products or services that might interest you. To this end we use the information available, such as confirmations of receipts and reading confirmation of e- mails, date and time of the visit to the home page, or products that you have looked at, as well as information that we have received from you (including automatically transferred or generated information). Apart from this we also make use of your order history.

5.6.1. Product Recommendations by E-Mail: If you have made a purchase at, you will then receive regular product recommendations from us by mail. These product recommendations are sent to you by us whether or not you have subscribed to a newsletter. In this way we want to inform you about products offered by us that, on the basis of your last purchases, might well interest you. If you decide that you no longer want to receive product recommendations from us, or no advertising news at all, you can object to this at any time by sending an email to to have the data removed swiftly. There is, of course, also a cancellation link available with every e-mail.

5.7 Ads: We also use the data collected during your visit to show you ads, These are advertisements which we also use on third sites and it usually involves the use of so-called cookies or pixels. Our aim here is to make the advertising offers more useful and more interesting for you, which is why you will see, in the context of the banner ads, mainly products that you have either already looked at on our site or products that are similar to those already looked at by you (so-called re-targeting). Within the framework of the banner ads we work solely with pseudonymous data; clear-text information relating to your person (e.g. your name or your e-mail address) is not used in the cookies.

5.7.1 Cookies: We use cookies to give you the best online experience. By using our website you agree to our use of cookies in accordance with our cookie policy. As is common practice with almost all professional websites and uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. The acceptance of cookies is not a prerequisite for access to our websites. We draw your attention, however, to the fact that our website and service has only limited functionality, if you do not allow us to place cookies. Most of the cookies used by us are automatically deleted from your hard disk at the end of the browser session (hence the term “session cookies”). Session cookies are needed, for example, to make the shopping-basket function available to you over several pages. In addition to these we also make use of cookies that remain on your hard disk. On a subsequent visit it is then automatically recognized that you have previously visited us, and we know which input and settings you prefer. These temporary or even permanent cookies (lifespan of  up to 10 years) are stored on your hard disk and are automatically deleted after the pre-specified period. These cookies in particular serve to make our offer more user-friendly, more effective and more secure. Thanks to these files it is possible, for example, that the site shows you information that has been specially selected to match your interests. The sole purpose of these cookies is to adapt our offer to your customer wishes as well as possible and to make surfing with us as comfortable as possible for you.

5.7.2. Type of data is stored in the cookies: In the cookies used by, only pseudonymous data is stored. On activation of the cookie this is allocated an identification number; an allocation of your person-specific data to this identification number is not undertaken. Your name, your IP address and other such data that might allow the cookie to be traced to you directly are not placed in the cookie. On the basis of the cookie technology we receive only pseudonymized information, relating for example to which of our shop pages have been visited, which products were viewed, etc.

5.7.3 On-site targeting: On data is collected on the basis of a cookie technology for optimization of our advertising and of the entire online offer. This data is not used to identify you personally but solely serves the purpose of conducting a pseudonymous evaluation of the use made of the home page. With this technology we can present advertising and/or special offers and services to you. Our aim here is to make our online offer as attractive for you as possible and to present to you advertising that corresponds to your areas of interest.

5.7.4 Third-party cookie suppliers: makes use of a number of web partners who help to make the Internet offer and the websites more interesting for you. This is why, when visiting the websites, the cookies of partner companies are also stored on your hard disk. These cookies are temporary/permanent cookies that are deleted automatically after the pre-specified period. These temporary or even permanent cookies (lifespan of up to 10 years) are stored on your hard disk and delete themselves after the pre-specified period. The cookies of our partner companies also contain solely pseudonymous – mostly even anonymous – data. This relates, for example, to data on which products you have looked at, whether anything was bought, which products were searched for, etc. Here, some of our advertising partners also collect information from the websites on which pages you have previously visited or which products you were interested in, in order to be able to show you advertising that best complies with your interests.

5.7.5 Re-Targeting on third part sites: Our websites make use of so-called re-targeting technologies. We use these technologies to make the Internet offer more interesting for you. This technique allows Internet users who have already shown an interest in our site, shop and our products to also be provided with suitable advertising on the websites of our partners. We are convinced that the use of personalized, interest-oriented advertising is generally more interesting for the Internet users than advertising that has no such personal content. The use of this advertising approach by our partners is undertaken on the basis of a cookie technology and an analysis of previous utilization behaviour. This form of advertising is completely pseudonymous. On using our sites cookies are deployed and thereby usage data is collected from you, stored and utilized. Your data is furthermore stored in cookies beyond the end of the browser session so that it can, for example, be called up again on your next visits to the websites.

5.7.6 Re-Targeting and Data Acquisition by Third Parties for Banner Ads: In the context of re-targeting and banner ads, and make use of the services of third parties, which set cookies on our sites. Please see the following sites for more info on opting out.

Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA;

AdRoll, 972 Mission Street, San Francisco, CA 94103, USA;

Criteo,32 Rue Blanche, 75009 Paris, France;

5.8 and complies with GDPR legislation and if you for any reason wish to remove any data such as email or customer information, please contact to have the data removed swiftly.’s appointed Data Protection Supervisor is Mr Jonas Forth.


6. Ordering and Payment Terms

6.1. When an order is placed in the Service the binding sales agreement between the User and the Service Provider is reached when the User receives an order confirmation e-mail in which the availability and estimated delivery time are confirmed.
6.2. Unless otherwise agreed by the Service Provider, payment must be received by the Service Provider prior to acceptance of an order.
6.3. The Service provider reserves the right to cancel any order based on product stock errors that may occur.
6.4. The Service Provider reserves the right to reject any order in its sole discretion.

7. Product prices

7.1. The product price is the price displayed for the item on the Service at the time of ordering.
7.2. All the product prices and delivery charges are displayed in euros (EUR).
7.3. For all orders within the EU product prices and delivery charges include VAT
7.4. When ordering from outside the EU the User accepts to pay for any local taxes, customs duties, clearance charges and other comparable costs.
7.5. All purchases exceeding 100 euros, excluding custom made on-demand products, are eligible for a complimentary product: “MOOMIN logo tote bag”. The Official Moomin Shop does not guarantee availability of the “MOOMIN logo tote bag” at the moment of purchase and can at sole discretion exclude “MOOMIN logo tote bag” as a complimentary product. Only 1 bag per order is included.

8. Delivery

8.1. Delivery times may vary from product to product. Delivery time is determined by availability of the product and order destination.
8.2. Service Provider shall not be liable for delays in performing or failure to perform this Agreement or any obligations hereunder, which are directly attributable to causes beyond its reasonable control (force majeure), including, but not limited to, acts of God, fires, strikes, labor disputes, war, acts or intervention by any governmental authority, failure of a common carrier, supplier, hardware, software, browser, or communications equipment, or network failure, congestion, or malfunction.
8.3. Service Provider reserves the right to deliver different products ordered in the same time separately.
8.4. Service Provider takes responsibility over the loss or damage of the product occurred during the delivery
8.5. Service Provider offers occasional shipping such as free shipping, free shipping at a certain threshold and free shipping for certain purchasable items but the service provider reserves the right to for any reason cancel the offer and/or cancel the order and/or cancel a parcel that has been shipped. Please see section 6 for more information.
8.6. Shipments, with stocked products and/or print-on-demand products, which are returned to the location of sender will not be automatically shipped out again. Please contact for more information.
8.7. All order claims should be made within 14 days, counted from the day of delivery.

9. Cancellation and returns

9.1. User (except institutions and companies) has a fourteen-day right to return or exchange a product according to Finnish consumer protection legislation. This returns policy does not extend to products which are produced or altered according to the customer’s wishes. If the order is returned, the buyer is responsible for return shipping costs.
The customer has a right to return a product if:

1. The order has been cancelled according to the terms and conditions by notifying within 14 days of the item having been delivered,
2. The product has not been used,
3. The product is in the condition that the customer received it in and all the parts of the product are included in the package and
4. The product has been repackaged into its original package or an equivalent.

9.3. The product must be returned immediately after cancellation.
9.4. When returning products the User will be responsible for the risk of damages.
9.5. Made to order / on-demand products such as the Official Moomin Shop’s sweatshirt, t-shirts and posters can not be returned or exchanged as they are custom made. Please contact with inquires.
9.6 If the User/Recipient for any reason declines to receive the goods or the shipment is for any reason not picked up and the shipments are returned to the Service Provider, all returning fees and charges will be deducted from the amount refunded for the product(s). A fee of 9,90 € is deducted from the cost of the purchase if a refund is issued.

10. Changes to the Service and this Agreement

Service Provider reserves the right to make changes to the Service, policies, and this User Agreement at any time.

11. Jurisdiction and Settlement of Disputes

This User Agreement will be interpreted, construed and enforced in all respects in accordance with the laws of the Republic of Finland. Any contractual disputes are primarily settled through negotiations, in other cases disputes are settled at the Helsinki District Court, Finland.

12. Language of this Agreement

The parties have agreed that this Agreement and related documents shall be written in English.