Mug #89 – Moomin’s Day
Sold only: 9th of August, 2018
Illustrated by Tove Slotte and manufactured by Arabia.
The original artwork can be found from Tove Jansson’s book Moominland Midwinter (1957) and from a brochure Tove Jansson illustrated for the Evening News newspaper in 1955.
The Moomin mug number #89 (or #87 if you count only the Arabia’s Teema-series Moomin mugs) was only sold during one day, Tove Jansson’s birthday, on August 9th, 2018.
The mug was produced only as a limited set and the extremely high popularity surprised both the manufacturer Arabia and the Moomin Shops and moomin.com as resellers. We wished for a mug for each and every one of you but we could never have believed such a popularity for a Moomin mug when placing the preorders for production last year. There were tens of thousands of you trying to order the mug at the same time and we only had mugs for the minority of you.
We are sorry that the things did not go as we planned and we truly appreciate your support as a Moomin fan and rest assure that we will consider all your feedback when planning for future events! ♥