A Moomin pop-up store with a wide selection of Moomin products is now open at the central Helsinki department store Stockmann. The store modeled after Moominvalley, is sure to attract Moomin fans, who will also be drawn to the products on offer and the host of fun events set to be organized there over the summer.
The pop-up store has been designed and executed in collaboration with Moomin Characters and the Finnish Moomin licensees Arabia, Fazer, and Finlayson. The store is open until August 28 during Stockmann’s opening times.
The pop-up store is located at Stockmann in the center of Helsinki, on the first floor, close to the Keskuskatu entrance, next to the spiral staircase.
Mark your calendars for upcoming events:
On Saturday 22nd July the Moomin pop-up at Stockmann is filled with joy – meet Moomintroll and Little My at 11am, 12 noon and 1pm!
During the event, you may also take part in a lottery to win tickets to the Moominworld in Naantali!
Photos: Beda Rasinen / Finlayson