Get a free MOOMIN logo tote bag!

New year, new tricks – we wanted to do something special for you and this is why we designed this MOOMIN logo canvas bag. The logo written with the official Moomin font is based on Tove Jansson’s handwriting in the early comic strips.

Because Moomins want to live in harmony with nature, also this tote bag is made out of 100% recycled material. The story with a Moomin quote is beautifully presented also in a special tag.

How to get this unique bag?

Now you have a chance to get a free organic Moomin logo tote bag with purchases exceeding
100 euros at* and in the Moomin Shops in Helsinki!

*’s custom-made on-demand sweatshirts, t-shirts, and posters are not included in the campaign (vendor: The Official Moomin Shop). 

The offer is valid at and in the Moomin Shops in Helsinki as long as stocks last! Only one bag per purchase. The totes aren’t for sale.


#mymoominbag competition – win gift cards!

Did you get your own Moomin logo tote bag already? Post a photo of it on Instagram with the hashtag #mymoominbag and tag @moominofficial and you’ll take part in our new monthly competition to win gift cards to Moomin webshop! We might also repost your photo on our account! Remember to have an open profile in order to enter the competition.