9 May 2018

Are you the biggest Moomin fan in the world?

The city of Tampere, Finland is looking for the world’s biggest Moomin fan – the winner will be invited to Moomin Museum as a Guest of Honour!

The winner will be invited to Tampere and the Moomin Museum for some VIP treatment and fun activities in August 2018. The campaign is organized by Moomin Museum, Visit Tampere and Moomin.com.

The biggest Moomin fan will be selected amongst Instagram videos uploaded with the hashtag #moominmuseumguestofhonour. The contestants are expected to convince the jury with a fun and personal video explaining why they are the right person to win this special competition. The winner will receive a 4-day trip for two to Tampere and the Moomin Museum, staying in a deluxe room at Lapland Hotels Tampere. As a highlight the winner will also be a VIP guest at the Moomin Museum Garden Party on August 11th.

“The Moomins are such beloved characters and known around the world. We’re excited to give Moomin fans around the world a chance to hear about the world’s only Moomin Museum that exhibits the origins of the sympathetic stories”, says Heli Jokela, marketing specialist from Visit Tampere.

“The Moomin Museum Guest of Honour campaign is such a fun idea and offers a memorable experience for the winner. We believe our followers around the world will be thrilled with the opportunity!” says Saara Sandell, Marketing Manager for Moomin.com.

We can’t wait to see the videos from devoted Moomin fans, and having the winner as a guest in our museum as well as the atmospheric Moomin Museum Garden Party in August”, says Taina Myllyharju, Director of the Moomin Museum.

All you need to do is post an interesting / fun / personal video of you telling us why you should be elected as the Guest of Honour. Then, post it on Instagram with hashtag #moominmuseumguestofhonour. Please make sure your account is public and not private so the video will show up on this page. You have until Sunday, June 10th to take part! Our jury will pick the winner. The jury consists of representatives from the Moomin Museum, Moomin Characters Ltd and Visit Tampere.

Read more on www.moominmuseum.com/guestofhonour!

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